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0.1011
Idea
For smoking people
[ Alexey Bebik ]   Created: 12/22/10   Closing date: 1/21/11
Market size: Large (> 10,000,000 people)    Investments required: Small (< US$50,000)
Expert rating 6.6
Public rating 6.43

Voting is completed

I can find smoking or non smoking people in any groop of people. It's because of their smell.Why couldn't we invent pack of cigaretts with gum in one case. For example when you buy cigaretts you allways need to buy gum. It's not usefull to have 2 pack instead 1.
 
Comment
A test marketing is required for this idea
[ Vadim Kotelnikov ] 12/29/10 		Add a comment
  

The idea sounds good, but a test marketing is required to check if customers buy such a pack. In case an attractive discount if offered for the package deal, the market could be good enough.
 
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Fortunately, this idea is easy to test market
[ Victoria Kozlova ] 12/31/10 		Add a comment
  

There is no need to produce anything new. One just need to negotiate a discount with wholesalers, package the two components and offer it to the market. And see how it's sold. I believe, if the discount it good, the demand will be good enough.
 
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Fortunately, this idea is easy to test market
  Victoria Kozlova 12/31/10
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